Incompatabilities In The New Battleground in Telephony-Broadsoft vs. Cisco/Apple

Yesterday I wrote about Verizon's OneTalk, and the very pithy press release put out by Broadsoft to support the move into MUCaaS (mobile unified communications as a service.) After I posted it I did a bit more digging around and realized that Verizon Wireless' sales team is going to have a battle on their hands … Read more

Time To Switch To Switch

Take a little bit of GoogleVoice, throw in some Bandwidth.com, hook in some UberConference as the spice and you get—>SWITCH. perhaps the UBERphone for businesses of all sizes and the service that in my mind will wreck havoc with the likes of 8×8 and RingCentral to name a few. Right now it's in private beta and … Read more

WebRTC Has Got to be Worrying the Hardware Oriented Players

I just read the transcript of pal Dave Michels UC Strategies Podcast on the topic of WebRTC and the Channel. Dave did a great job of asking questions that have got to be scaring the pants off of the hardware oriented players. Or at least, that's what Dave's line of questioning did to get me … Read more

Broadsoft Moves into WebRTC

With the upcoming WebRTC World Conference in Atlanta end of this month, we're already starting to see companies, both large and small begin to tip their hands, as they dip their toes into the WebRTC waters. So it's no surprise that Broadsoft has moved WebRTC into their UC-One platform, as today's news announcement lays out.  … Read more

Oracle In Telco-Look At FreeSwitch

With the purchase of Tekelec and Acme Packet one has to be wondering if market leading Broadsoft is next on Oracle's buying spree. While it's a possibility, I think the game plan is more of a surround strategy, than buy the company that would immediately grant SAP a licence to start working with every other … Read more

CounterPath Gets Distribution

Image via CrunchBase There are four parts to marketing that we learned in Marketing 101. They are called the four P’s. Price. Product. Promotion and Place. As long as I’ve been working in technology, one of the most misunderstood and weakest areas of effort is place. And place = distribution and distribution = sales. Many … Read more

Moves and Grooves …Changes At Openwave, Additions at Broadsoft

Former client and CEO at Bridgeport Networks, now a part of client CounterPath, Mike Mulica, has joined OpenWave as CEO.  Mulica is known best as a sales guy. My gut says he's there to sell the Openwave business as a whole or to sell of some of their patent portfolio. Broadsoft, in a move to strengthen … Read more

Panasonic Gets The Cloud

Image via CrunchBase Panasonic, long only thought of as a consumer brand–which they're not only–has entered the cloud communications space with support from Broadsoft. The new entry to the market is simply called Panasonic Cloud. Simply put, the company which once rejected ad great Jerry Della Famina's ad agency to work with them when you … Read more

Video in The Clouds

Image via CrunchBase A report has Polycom working on an iPad client for cloud based video with tests slated to start in October in Australia. This will likely be long after a native iPad Skype client comes out for the Apple tablet, and smart money has Skype including video in that version, as it's a logical extension for them. Polycom's … Read more