Zoom just dropped a major update to its Zoom Spaces offering, and it’s more than just a refresh — it’s a reimagination of the hybrid workspace experience. For those of us who have been watching the evolution of collaboration tech since the days of dusty Polycoms and analog handsets, this is Zoom doubling down on … Read more
Google’s announcement that its futuristic Project Starline videoconferencing booth will come with a price tag “comparable to a car” feels like a moment pulled straight from the Cisco Telepresence playbook. Remember that? Launched with fanfare, bathed in executive glow, and priced to match a luxury sedan. Cisco’s Telepresence solution promised life-sized clarity and a meeting-room … Read more
The Creator Economy’s Quantum Leap: AI, Authenticity, and the New Rules of Digital Influence I’ve been watching the creator economy evolve for years now, but what’s happened in just the past week feels like witnessing a digital Big Bang. We’re no longer talking about a niche internet phenomenon—we’re looking at a $191 billion juggernaut that’s … Read more
The 2025 CNBC Disruptor 50 list reads like a who’s who of AI-powered upstarts ready to eat the lunch of established players across multiple industries. With a combined valuation approaching $800 billion, these companies aren’t just disrupting markets – they’re redefining them entirely. Taking a step back, I think there are a few fascinating patterns … Read more
Here’s the brutal truth about business transformation: 85% fail not because of bad strategy, but because leaders fundamentally misunderstand how perception shapes execution. While executives obsess over org charts and technology stacks, they’re missing the real game—the battle for hearts and minds that determines whether any transformation actually takes hold. The Perception Shift Revolution That’s … Read more
Artificial intelligence is having a moment, and it’s a moment that’s evolving into an era. But that era won’t be built on just horsepower and hype. It needs something far more foundational: trust. And now we’re seeing that foundation take shape with the convergence of AI Trust Frameworks and vCons—virtual conversations packaged with verifiable memory. … Read more
From Smart Assistants to Strategic Allies: How Super Agents Are Reshaping the AI Battlefield (2022–2025) We’re not in chatbot territory anymore. Back in the day, I watched how early communications players like Skype and Vonage rewired global voice services. Fast forward to 2025, and we’re watching the AI revolution do to task execution what VoIP … Read more
Why do some companies become iconic while others—equally smart, equally resourced—fade into noise? The answer isn’t about superior products, bigger budgets, or even better marketing. It’s about something far more fundamental: narrative gravity. Think about it. Apple doesn’t win on specs. Tesla doesn’t compete on price. Patagonia doesn’t excel on convenience. Yet these brands possess … Read more
The search world is changing faster than most marketers realize. I’ve been watching the latest data from Datos and SparkToro’s State of Search Q1 2025 report, and the implications are both subtle and profound. This isn’t just another incremental shift – it’s a fundamental realignment of how people find information and how brands need to … Read more
I’ve been thinking a lot about how AI is reshaping marketing departments across industries, and I’ve come to a realization that’s both simple and profound: businesses that embrace AI for their marketing operations aren’t just winning once — they’re winning twice. Let me explain. The first win is obvious, right? It’s about automation — letting … Read more
