A Comunicano Tech positioning paper on what to retire, what to adopt, and how to tell the difference in 2026 The filter, before the list Every “best tools 2026” list on the internet right now is written by the same three people wearing different bylines, padded with affiliate links, and ranking whatever paid to be … Read more
The world already changed. Most of the software running your business didn’t. Microsoft just handed us the clearest evidence yet that the enterprise software industry is splitting into two camps: those building AI into the foundation, and those charging you extra to staple it on top. And the staple camp is starting to look expensive, … Read more
Or, The Wrong Way to Build a Market I’ve watched this play out dozens of times now, and it never stops being fascinating or expensive. A founder builds something genuinely interesting. They get some early traction, maybe a few people talking about it in the right circles. Then they make the leap: let’s go big. … Read more
Something interesting is happening inside Claude’s voice interface, and it’s a signal that tells us a lot about where AI assistants are heading. For the past few weeks, if you’ve been living where the devs are and poking around with Claude’s voice mode, you might have noticed a model selector sitting there. It looked like … Read more
For a century, live sports offered you two choices. Be there, limited by geography, capacity, and price. Or watch it on a screen, with unlimited reach but never actually in it. Broadcast solved scale. It never solved presence. Nobody has closed that gap. Until, maybe, now. This week, a company called L1VE launched something it … Read more
The most valuable thing about PEAK’s Future of USA SportsTech Report 2026 is not that it tells us what’s new. It tells us what now matters. SportsTech has moved from “look at this cool tool” to “show me the operating model, the data layer, and the revenue path.” Why This Report Lands Right Now Sports … Read more
For years, I’ve watched startups, telecom companies, SaaS providers, and platform businesses obsess over one thing: differentiation. The pitch usually goes something like this: “We’re faster.” “We’re cheaper.” “We have more features.” “We’re AI-powered.” That’s all well and good, but being different and being relevant are not the same thing. In my years helping companies … Read more
You’ve been saving the wrong thing. For the last three years, the voice AI story has been told as a transcription story. Record the call. Convert speech to text. Search it. Tag it. Maybe run some sentiment analysis on top. Bold words like “insights” get thrown around. Dashboards get built. Teams feel productive. None of … Read more
Back in the fall of 1974, I was tasked by Philadelphia Wings general manager Jack Bionda, one of the five greatest box lacrosse players of all time, and our director of player personnel, Ken Wood, to begin assembling information on every draft-eligible box and field lacrosse player in North America. I gathered stats books from … Read more
Most industries talk about AI transformation in the future tense. Sports just moved it to the present tense. Two deals announced this week look like separate news items. They’re not. Together, they signal a structural inflection point that will separate the organizations that thrive in the next decade from the ones that scramble to catch … Read more
