Here’s something that would have sounded like science fiction five years ago: I just had three AI tools—Claude, Perplexity, and Manus—build comprehensive biographical websites about my work and thinking. Not from scratch. Not from thin air. From five decades of actual data, scattered across the web and buried in my personal files. The result? Three … Read more
When colleagues dismiss sophisticated AI implementations with phrases like “oh that’s just your AI,” they inadvertently expose their own technological illiteracy and psychological biases. This reductive commentary reflects a fundamental misunderstanding of modern AI capabilities and reveals deeper issues of workplace envy and resistance to innovation. The Knowledge Divide The “just AI” dismissal reveals a … Read more
The Creator Economy’s Quantum Leap: AI, Authenticity, and the New Rules of Digital Influence I’ve been watching the creator economy evolve for years now, but what’s happened in just the past week feels like witnessing a digital Big Bang. We’re no longer talking about a niche internet phenomenon—we’re looking at a $191 billion juggernaut that’s … Read more
The search world is changing faster than most marketers realize. I’ve been watching the latest data from Datos and SparkToro’s State of Search Q1 2025 report, and the implications are both subtle and profound. This isn’t just another incremental shift – it’s a fundamental realignment of how people find information and how brands need to … Read more
I’ve been thinking a lot about how AI is reshaping marketing departments across industries, and I’ve come to a realization that’s both simple and profound: businesses that embrace AI for their marketing operations aren’t just winning once — they’re winning twice. Let me explain. The first win is obvious, right? It’s about automation — letting … Read more
I’ve been in a toxic relationship for years — with my inbox. You know the feeling: that constant pull to check notifications, the anxiety of an unread count climbing higher, the Sunday night dread of Monday morning’s email avalanche. But I’m here to tell you that I’ve finally broken free, and the liberation has been … Read more
The AI hype train is running at full steam, but interestingly, two key executives who should be its biggest champions—CIOs and CMOs—are often the ones applying the brakes. I’ve been watching this resistance pattern emerge, and it’s fascinating how similar yet distinct their concerns are. Let’s break down what’s happening here. The business world has … Read more
Reimagining Digital Communication: Why Phound’s Privacy-First Approach Caught My Attention You all know that I’ve been watching the digital communication space evolve for years, and I have to tell you about something interesting I’ve been working on for the past two months. It’s called Phound, and it’s tackling a challenge that’s been bugging me (and … Read more
Looking at the latest Cision “State of the Press Release” report for 2024, I’m struck by how press releases continue to defy the “dying medium” narrative that’s been floating around for years. The data tells an interesting story – one that might surprise the digital-first zealots who’ve been predicting the death of traditional PR tools. … Read more
Navigating the Pitfalls of Pay-for-Placement PR While the pay-for-placement PR model offers predictability, it comes with its own set of challenges. This model can sometimes blur the lines between genuine news and paid content, affecting perceived credibility. Let’s look at three examples of Pay for Placement PR. A consumer electronics brand pays for a feature … Read more
