Michael Cerda on CEO’s Blogging

Last week I mention how a lot of my clients are blogging. Stuart Henshall picked up on that and wrote a very flattering post that had me blushing. This morning I read how Jangls’ CEO Michael Cerda and I agree on the whole approach of having CEO’s and their executives blog.

Here are some things that we both seem to agree on

1) No Ghosting by people writing for you, but you can be like Mike and be boasting!

2) Blog early and often… or late, or when it’s slow

3) Just Blog It..you have something to say, so say it

I’m not amazed that a lot of CEO’s don’t want to blog. Some don’t want to reply to email either. They have their staff read things, and then dictate replies. For those CEO’s who are typophobic services like Spinvox or WeType4U.com are great ways to get your words down on text. Or you can always video blog too…

Candidly, there’s no reason not to blog…and that’s a Cerdafied comment from me and Mike.