It looks like Vonage is gearing up for some efforts in the media if I read the tea leaves properly.
They hired a new PR firm and one of the things they plan on doing is deploying a social media strategy focused on blogs.
Personally I love when another company decides to enter the social media game to move their needles. I’ve been in the space since 2004 and know what is right and what is wrong. I’m hoping the revitalized leadership at Vonage gets it right.
Hasn’t Vonage been using any of this already?
Social media is definitely where it is at. We just started a Facebook profile and page as well as a Twitter in the past week, and have already made some great contacts. It’s great to keep a nice blend of the traditional and new media elements.